Creativity is ranked as the single-most important skill in the world for all business professionals.
I'll help you master it!
Just a Squiggle
Led by Camila Kaul, is dedicated to helping professionals transform how they approach problems, generate new ideas, and make better decisions.
We harness the power of business creativity to enhance every aspect of professional life—boosting team performance with creative solutions and empowering professionals to build their businesses through innovative approaches.
Trusted by companies and organizations globally
Gimme an idea for growth!
This is the #1 thing leaders want from their teams. And yet, there is often a disconnect between the need... and the speed of the solution….
Your team wants to help, but their ideas are often blocked off.
To untap your potential for problem solving, we need to provoke your brain(s) to get out of “short cuts” and think thoughts that have never been thought before.
I CAN HELP YOU
If you are a ...
Aspiring entrepreneur
Harness creativity to turn your expertise into an authentic brand that captivates clients and drives success.
Companies and teams
Develop your leaders and create a collaborative and high-performing culture to innovate and grow.
The TOP 5 PROVOCATIONS to untap the hidden potential in your team.
Hop into my creative genius list and download them for free!
I want them!
HI, I'm Camila
I believe in the power of CREATIVITY to drive real change. With a background in Marketing, Neuroscience, and Strategy from Harvard, Wharton, Kellogg, and IE Business School, and +12 years at Google working with the biggest brands of the world, I’ve learned how to use business creativity to solve problems and spark new ideas. My focus is on making creativity practical and impactful, helping to unlock new possibilities.
What I bring to you is PERSPECTIVE
During my time at Google, I've worked with hundred of companies across across the globe and across industries. In those countless, meetings, I've gained a new perspective on how to curate and implement neuroscience-based, creative thinking principles to help companies innovate. I'd like to share that perspective with you.
SO WHY CREATIVE THINKING?
Research doesn't lie. According to Forester, here are the 4 ways that creative thinking can help your business.
Build market share
50% of companies that embrace creativity enjoy 50% more market share than those who don't.
Boost bottom line
82% of companies believe there is a strong connection between creativity and bottom line business results.
Accelerate growth
Companies that foster creativity are 3.5 times more likely to achieve revenue growth.
Nurture diversity of thought
Companies that foster diversity of thought have a 45% likelihood of growing market share.
How I can help
